Healthcare Industry News:  Transdermal 

Biopharmaceuticals Drug Delivery Personnel

 News Release - March 1, 2010

Transdel Pharmaceuticals Appoints Terry Nida as Chief Business Officer

LA JOLLA, Calif., March 1 (Healthcare Sales & Marketing Network) -- Transdel Pharmaceuticals, Inc. (OTC Bulletin Board:TDLP.ob ), a specialty pharmaceutical company focused on developing topically administered products using its proprietary Transdermal delivery platform, today announced the appointment of industry veteran Terry Nida as Chief Business Officer.

With more than 30 years of pharmaceutical industry experience, Mr. Nida has developed an established and successful track record in negotiating and closing global and regional joint development, licensing, distribution, sales and marketing partnerships and supply agreements with multiple pharmaceutical companies.

Given his extensive experience in the pharmaceutical industry, the Board of Directors of Transdel Pharmaceuticals is extremely pleased to have Terry join the company to drive its business and corporate development strategies. The Board feels that Terry's addition to the executive management team is an important step as the Company accelerates the partnering efforts for its lead topical pain product, Ketotransdel®.

"I believe that Ketotransdel is an excellent product that presents substantial commercial opportunity," stated Terry Nida. "Also, the company's Transdel™ Transdermal drug delivery platform technology has significant potential for development of additional products identified by the company for the pharmaceutical, cosmeceutical and dermatological markets. I look forward to forming collaborations with potential partners to bring these products to market."

Most recently, Mr. Nida worked as an Executive Consultant for pharmaceutical and biotechnology companies, including such responsibilities as business development. He held positions as Chief Operating Officer at Urigen Pharmaceuticals from 2006 to 2008 and Vice President Corporate Development, Marketing and Sales at VIVUS from 1995 to 2006. He also held senior management positions with Carrington Laboratories, Centocor and started his career with Bristol Myers.

About Transdel Pharmaceuticals, Inc.

Transdel Pharmaceuticals, Inc. (OTCBB:TDLP.ob ) is a specialty pharmaceutical company developing non-invasive, topically delivered products. The Company's innovative-patented Transdel™ cream formulation technology is designed to facilitate the effective penetration of a variety of products through the tough skin barrier. Ketotransdel®, the Company's lead pain product, has successfully completed a Phase 3 clinical trial and utilizes the Transdel technology to deliver the active drug, ketoprofen, a non-steroidal anti-inflammatory drug through the skin directly into the underlying tissues where the drug exerts its well-known anti-inflammatory and analgesic effects. The Company intends to leverage its Transdel™ platform technology to expand and create a portfolio of topical products for a variety of indications. The Company is actively pursuing partnerships with companies to expand its product portfolio for pharmaceutical and cosmetic/cosmeceutical products. In June 2009, the Company announced that they entered into a license agreement with JH Direct, LLC for the exclusive worldwide rights to Transdel's anti-cellulite cosmeceutical product which utilizes the Company's Transdel™ technology. For more information, please visit http://www.transdelpharma.com.

Safe Harbor Statement

The Company cautions you that the statements included in this press release that are not a description of historical facts are forward-looking statements. These include statements regarding: the Company's interpretation of the results of its Phase 3 clinical trial for Ketotransdel®; the Company's ability to obtain regulatory approval to market Ketotransdel; and the Company's ability to complete additional development activities for products utilizing its proprietary Transdermal delivery platform. Actual results may differ materially from those set forth in this press release due to the risks and uncertainties inherent in the Company's business, including, without limitation: the outcome of the final analyses of the data from the Phase 3 clinical trial may vary from the Company's initial conclusions; the FDA may not agree with the Company's interpretation of such results or may challenge the adequacy of the Company's clinical trial design or the execution of the clinical trial; the FDA may continue to require the Company to complete additional clinical trials for Ketotransdel® before the Company can submit a 505(b)2 NDA application; the results of any future clinical trials may not be favorable and the Company may never receive regulatory approval for Ketotransdel®; and the Company's current need to raise additional funding to complete its product development plans. More detailed information about the Company and the risk factors that may affect the realization of forward-looking statements is set forth in the Company's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K and its Quarterly Reports on Form 10-Q filed with the SEC. Such documents may be read free of charge on the SEC's web site at www.sec.gov. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. All forward-looking statements are qualified in their entirety by this cautionary statement and the Company undertakes no obligation to revise or update this press release to reflect events or circumstances after the date hereof. This caution is made under the safe harbor provisions of Section 21E of the Private Securities Litigation Reform Act of 1995.


Source: Transdel Pharmaceuticals

Issuer of this News Release is solely responsible for its content.
Please address inquiries directly to the issuing company.



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