Healthcare Industry News: Titan Spine
News Release - March 6, 2012
Titan Spine Creates Subsidiary to Support Sales Expansion into EuropeMove Dramatically Increases the Market Size for the Company’s Unique Osteogenic Spinal Interbody Implants
MEQUON, Wis.--(Healthcare Sales & Marketing Network)--Titan Spine, a medical device surface technology company focused on the development of innovative spinal interbody fusion implants, announced today that it recently created Titan Spine Europe, GmbH, a subsidiary that will support the company’s sales expansion efforts into Europe. The facility, located in Laichingen, Germany, is centrally located to serve as the base of operations for the German and European markets. The company, which commercialized its proprietary spinal interbody implant technology in the United States in 2006, is now expanding into a European interbody market that is projected to soon reach $200 million in annual sales. Titan Spine began conducting surgical cases in April 2011 with Axel Reinhardt, MD, Head of the Department of Spinal Surgery, Specialized Orthopaedic Hospital in Potsdam, Germany.
“I am representative of a large percentage of spine surgeons in Europe that utilize titanium interbody implants due to the bone-forming response that they create,” commented Dr. Reinhardt. “European spine surgeons typically do not use potential bone producing biologic materials, and therefore rely on the interbody device to play a role in the fusion process. I am pleased that Titan Spine is making its surface technology available in Europe, since it has been shown to increase the osteogenic response even further beyond smooth titanium and other materials. I began using the company’s Endoskeleton TLIF system ten months ago and am very pleased with the results thus far. I look forward to working with Titan Spine to help expand the use of their technology in Europe.”
Kevin Gemas, President of Titan Spine, said, “We feel the timing is right for an aggressive move into Europe. The sales momentum we are seeing here in the United States has freed up substantial resources to support expansion into the European spinal market that embraces titanium interbody devices to an even greater extent than here domestically. And given the positive cellular response that our unique surface topography generates, we feel we are well positioned to meet the demands of European surgeons that expect more from their interbody devices.”
About the Company
Titan Spine, LLC is a privately-owned medical implant surface technology company in Mequon, Wisconsin that is focused on the design and manufacturing of proprietary interbody fusion devices for the spine. The company is committed to advancing the science of surface engineering to enhance the treatment of various pathologies of the spine that require fusion. Visit www.titanspine.com to learn more and to view an animation that depicts the cellular response to the company’s surface technology.
Source: Titan Spine
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