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News Release - May 16, 2017
Philips showcases new integrated image-guided therapy solutions at 2017 EuroPCR to transform cardiac care and help improve patient careHighlights Philips Azurion, the next generation image guided therapy platform to optimize system integration and lab performance
Launches unique portfolio of iFR co-registration technologies, including iFR Roadmap and SyncVision, to enhance stenting strategies and patient care
AMSTERDAM, May 16, 2017 -- (Healthcare Sales & Marketing Network) -- Royal Philips (NYSE: PHG, AEX: PHIA) will showcase its market-leading image guided therapy solutions at EuroPCR 2017 (Paris, May 16 – 19, 2017) to advance interventional cardiology and make care more personalized, while optimizing patient care and hospital budgets. This year, the healthcare industry is celebrating the 40th anniversary of angioplasty, the minimally invasive treatment of obstructed blood vessels, and as a leader in interventional cardiology, Philips is reinforcing its longstanding commitment to transforming cardiac care with meaningful innovations.
Philips offers integrated solutions comprising interventional X-ray imaging systems, planning and navigation software combined with interventional devices - including IVUS and iFR technologies for imaging and measurements from within the blood vessel - and a broad range of services, all aimed at helping clinicians to provide superior care at predictable costs.
Complementing this suite of technologies, Philips will introduce its iFR Roadmap* technology, exclusive to Philips' interventional labs, which enables physicians to navigate vessels and coronary arteries in real time, guiding decision making in the treatment of coronary artery disease. Philips will also present its SyncVision iFR co-registration solution, which coupled with CORE IVUS and Physiology technology, can be utilized in the stenting process when lesions are more complex. SyncVision can be used in any interventional lab to map pressure gradients onto the angiogram for precise lesion location, severity and length measurements.
"As we celebrate 40 years of innovation in angioplasty, it's incredible to see how far we've come," said Ronald Tabaksblat, business leader Image Guided Therapy Systems. "From guiding the first balloon angioplasty catheters to aiding state-of-the-art interventions of today, and tomorrow, with the introduction of Philips Azurion, our next-generation image guided therapy platform. We are dedicated to dramatically transforming our technologies to better address physician and patient needs. At EuroPCR, we're demonstrating this commitment with our integrated solutions that seamlessly connect people, technologies, and care protocols across the health continuum."
As well as exhibiting its latest solutions in coronary artery disease, Philips will showcase its technologies for delivering diagnostic confidence and decision-making throughout the cardiology patient journey, including:
- IntelliSpace Portal 9.0 – The latest edition of its comprehensive, advanced visual analysis and quantification platform, featuring a suite of multi-modality functions and expanded neurological tools.
- DoseWise Portal 2.2 – A next-generation radiation dose management software platform allowing physicians to record, track and analyse radiation exposure to patients and clinicians.
- Dynamic Coronary Roadmap – Automatic, real-time navigational guidance designed for procedure efficiency in complex PCI interventions without changing current standard workflow.
- StentBoost Live – Instantaneous enhanced live visualization, to position and deploy balloons, stents and bioresorbable vascular scaffolds, reducing overall procedure time.
Along with the presentation of new iFR outcome data during the show, in the Training Village Philips will host a series of hands-on experiences and live demonstrations of key Philips technologies. To recognize the ongoing efforts of radiographers to promote radiation dose management awareness, Philips and the International Society of Radiographers & Radiological Technologists (ISRRT) will accept submissions for the next "Radiographer of the Year" award. For more information, visit the contest web page.
Visit Philips' booth (M71 on level 2) at EuroPCR 2017 and follow demonstrations at the Azurion Experience Booth (F18 on level 1) or visit the Philips event page. Follow the #EuroPCR and #FutureOfIGT conversation via @PhilipsLiveFrom and @PhilipsHealth.
*1. iFR Roadmap is not a standalone technology. It can only be purchased as part of the Dynamic Coronary Roadmap package. 2. iFR Roadmap is not yet CE marked and not yet available for delivery.
About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips' health technology portfolio generated 2016 sales of EUR 17.4 billion and employs approximately 70,000 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.
Source: Royal Philips
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